Published on 01/22/2020 9:57 pm
Best Time to Post on Instagram for 2020

Best Time to Post on Instagram for Each Day of the Week

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 The best way to find an ideal posting time is by testing the timing of your posts to see which post time generates the most audience engagement.


On average, here are the best times to Instagram during the week:


Sunday: 10 AM – 2 PM CDT

Monday: 11 AM – 5 PM CDT

Tuesday: 5 AM, 9 AM – 6 PM CDT

Wednesday: 5 AM, 11 AM, *3 PM CDT

Thursday: *5 AM, *11 AM, *3 – 4 PM CDT

Friday: *5 AM, 9 AM – 4 PM CDT

Saturday: 11 AM CDT


* = particularly high levels of engagement


Post to Instagram between 9:00 AM and 6:00 PM CDT from Tuesday to Friday. You'll get the most consistent engagement that way.


Best Times to Post on Instagram for Technology Companies


Best Time: Wednesday at 10:00 AM CDT

Most Consistent Engagement: Wednesday to Friday from 10:00 AM to 5:00 PM CDT

Best Day: Thursday

Worst Day: Sunday


Best Times to Post on Instagram for B2C Companies


Best Time: Saturday at 11:00 AM & 1:00 PM CDT

Most Consistent Engagement: Everyday from 10:00 AM to 3:00 PM CDT

Best Day: Wednesday

Worst Day: Monday


Best Times to Post on Instagram for Educational Organizations


Best Time: Monday at 8:00 PM CDT

Most Consistent Engagement: Weekdays from 11:00 AM to 4:00 PM CDT

Best Day: Monday

Worst Day: Sunday


Best Times to Post on Instagram for Healthcare Companies


Best Time: Tuesday at 1:00 PM CDT

Most Consistent Engagement: Tuesday to Friday from 9:00 AM to 4:00 PM CDT

Best Day: Tuesday

Worst Day: Saturday & Sunday


Best Times to Post on Instagram for Non-Profit Organizations


Best Times: Tuesday at 3:00 PM & 9:00 PM, Wednesday at 3:00 PM & 4:00 PM, Thursday at 2:00 PM & 3:00 PM, and Friday at 10:00 AM & 2:00 PM,

Most Consistent Engagement: Weekdays from 12:00 PM to 5:00 PM

Best Day: Tuesday

Worst Day: Saturday


Every brand's audience is different. To build a sizable, engaged Instagram audience, you need to know who your followers are. And one of the best ways to get to know your audience and capture their attention is by knowing exactly. 


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